
CHALLENGE
I was approached by the Bloomsbury team to animateillustrations by Olivia Lomenech Gill for the upcoming launch of Medusa. It is always a challenge to animate others visuals, as layering can be limited and depending on the medium, redrawing needs to happen.
SOLUTION
The concept of the trailer was a crossover of the illustrations, with a modern twist and influence of Taylor Swift’s reputation imagery of snakes. The visuals were taken from the book and transformed into moving image.

RESULT
37 second animated trailer to be used for promotion online. Accured 10,000+ views online.